Services
Plain-English technology services for Australian small businesses — websites, SEO, automation, AI tooling, custom software, and senior dev contracting. Sydney-based, Australia-wide.
What I do
Pick the problem that sounds like yours — each page explains what you get, what it costs roughly, and how to start.
Websites
Build a new site, fix what's broken, or rebuild without agency overhead. Fast, secure, and built to your designs.
New builds from $1,000 · fixes from $500
Website services →
SEO optimisation
Technical SEO and Google visibility — speed, crawlability, and search presence. Not copywriting or link building.
Free check · full audits from $99
SEO services →
Workflow automation
Connect your tools and cut the manual admin between email, forms, and job systems.
Discovery from $400 · builds from $1,500
Automation services →
AI tooling
Practical AI — draft reports, search your docs, and automate repeatable work. Safe adoption, human review built in.
Scoped per project
AI services →
Common questions
A few of the questions I get most often. See the full list on the FAQ page.
No. I'm a senior software engineer and technical strategist, not a design studio. I build to designs you or your designer supply, and I can help find or coordinate design help when you need it — but visual design itself isn't a service I sell.
I'm based in Sydney and prefer local work for discovery and handover, because meeting in person is the best way to understand how your business actually runs. That said, I work with clients right across Australia — audits, builds, automation, hosting, and ongoing support all run perfectly well remotely. Travel outside Sydney is quoted separately when it genuinely adds value.
Most start small — a free website check, a presence review, or a single well-defined fix. From there we scope the larger build or automation work once we both understand what's needed. I give fixed quotes wherever the scope is clear, so you're not signing up for open-ended hours.
Start with a free website audit, or email [email protected] with your URL and a sentence about what's going wrong. I respond within 24 hours on business days, and I'll tell you honestly whether I'm the right person to help.
WordPress isn't the problem — overkill is. For a small brochure site, a WordPress install means hosting, plugins, and security updates you pay for twice over. I recommend the simplest stack that does the job, which is often fast static hosting. If your content workflow genuinely needs WordPress, I'll build and support it — priced for the real maintenance involved.
Not sure where to start?
Tell me what's going on — I'll point you at the right service, even if that's "do nothing yet."