[{"data":1,"prerenderedAt":256},["ShallowReactive",2],{"service-workflow-automation":3,"services-index":96,"faqs":157},{"id":4,"title":5,"body":6,"cta":7,"deliverables":16,"description":36,"extension":37,"eyebrow":38,"faqCategory":39,"icon":40,"intro":41,"meta":42,"navigation":43,"path":44,"priceSignal":45,"pricing":46,"relatedServices":69,"sections":73,"seo":89,"showAuditCta":92,"slug":93,"stem":94,"variant":39,"__hash__":95},"servicePages\u002Fservices\u002Fworkflow-automation.yml","Workflow automation for small business",null,{"title":8,"description":9,"links":10},"What's the manual step you hate most?","Describe the workflow and I'll tell you honestly whether automation will help — and what it would cost.",[11],{"label":12,"to":13,"size":14,"trailingIcon":15},"Get in touch","\u002Fcontact?service=workflow-automation","xl","i-heroicons-arrow-right",{"title":17,"description":18,"items":19},"What's included","From finding the bottleneck to running the solution.",[20,24,28,32],{"title":21,"description":22,"icon":23},"Automation discovery","A focused session that becomes a written scope — bottlenecks, options, and realistic phases.","i-heroicons-clipboard-document-list",{"title":25,"description":26,"icon":27},"Workflow builds","Reliable automation connecting your systems — forms to inbox, CRM, job apps, and notifications.","i-heroicons-arrow-path-rounded-square",{"title":29,"description":30,"icon":31},"Custom integrations","APIs, webhooks, and serverless connections when two tools should talk but don't.","i-heroicons-link",{"title":33,"description":34,"icon":35},"Documentation and handover","Plain-English documentation so you're never locked in — or ongoing support if you prefer.","i-heroicons-document-text","Connect your tools and cut manual admin — forms, notifications, job systems, and reporting — without buying software you don't need.","yml","Workflow automation","automation","i-heroicons-cog-6-tooth","Every small business has a handful of jobs that eat hours and shouldn't: data copied between systems, leads that sit in an inbox, reports rebuilt by hand every week. Workflow automation connects the tools you already use so that work happens by itself. I help Australian businesses find those bottlenecks and automate them — practical IT automation solutions, not a shiny platform you'll never fully use.",{},true,"\u002Fservices\u002Fworkflow-automation","Discovery from $400 · builds from $1,500",{"title":47,"description":48,"note":49,"plans":50},"Rough starting prices","Most engagements begin with discovery, then a scoped build.","Prices in AUD, excluding GST. Builds quoted from an agreed written scope.",[51,59],{"title":21,"description":52,"price":53,"features":54,"button":58},"Understand the opportunity before you spend.","From $400",[55,56,57],"Mapping of your current workflow","Bottlenecks and automation options","Written scope and realistic phases",{"label":12,"to":13},{"title":60,"description":61,"price":62,"tagline":63,"highlight":43,"features":64,"button":67},"Automation build","The connected workflow, built and documented.","From $1,500","Typical project",[65,66,33],"Systems connected end to end","Forms, CRM, job, and notification flows",{"label":68,"to":13},"Scope a build",[70,71,72],"ai-tooling","custom-software-integrations","websites",[74,77,81,85],{"title":75,"icon":27,"body":76},"Stop doing the same job twice","The most common win is the simplest: a customer enquiry that automatically becomes a job, a lead that lands in your CRM instead of your inbox, an alert when something important happens. I map how information actually moves through your business, then remove the manual copy-paste steps that slow you down and cause mistakes.",{"title":78,"icon":79,"body":80},"Business automation that matches how you work","i-heroicons-puzzle-piece","Off-the-shelf software almost fits — until it doesn't, and you end up bending your business around the tool. Automation lets you keep the systems you like and make them talk to each other. Forms to job management, quotes to invoicing, bookings to notifications — I build the connections around your process, not someone else's idea of it.",{"title":82,"icon":83,"body":84},"Start with discovery, not a sales pitch","i-heroicons-map","Good automation starts by understanding the work. A short discovery session turns into a written scope: where the bottlenecks are, what's realistic to automate, what it'll cost, and what to do first. You get a plan you can act on — even if you decide to build it later, or in stages.",{"title":86,"icon":87,"body":88},"Built to last, documented to hand over","i-heroicons-document-check","Automation should be an asset, not a black box only I understand. I use maintainable patterns and document what's been built, so you're never locked in. If you'd rather not think about it, an ongoing care arrangement keeps everything running and adapts it as your business changes.",{"title":90,"description":91},"Workflow Automation for Small Business — Sydney | Goodger Development","Business workflow automation for Australian small businesses — connect forms, CRM, job management, and notifications to cut manual admin. Sydney-based senior engineer.",false,"workflow-automation","services\u002Fworkflow-automation","MgaT-B153ShUz1VSHKsjuX-uBQ9uPUcJXcl8dOFOrqU",{"id":97,"title":98,"body":6,"cta":99,"description":111,"extension":37,"meta":112,"navigation":92,"path":113,"seo":114,"serviceCards":117,"stem":155,"__hash__":156},"services\u002F2.services.yml","Services",{"title":100,"description":101,"links":102},"Not sure where to start?","Tell me what's going on — I'll point you at the right service, even if that's \"do nothing yet.\"",[103,107],{"label":104,"to":105,"size":14,"trailingIcon":106},"Free website audit","\u002Fcheck","i-heroicons-magnifying-glass-circle",{"label":12,"to":108,"size":14,"color":109,"variant":110,"trailingIcon":15},"\u002Fcontact","neutral","subtle","Plain-English technology services for Australian small businesses — websites, SEO, automation, AI tooling, custom software, and senior dev contracting. Sydney-based, Australia-wide.",{},"\u002Fservices",{"title":115,"description":116},"Web Development, SEO, Automation & AI Services — Sydney | Goodger Development","Small business websites, technical SEO, workflow automation, AI tooling, custom integrations, and white-label dev. Sydney-based senior engineer — plain English, fixed quotes.",[118,124,131,134,141,148],{"slug":72,"title":119,"description":120,"icon":121,"variant":72,"priceSignal":122,"ctaLabel":123},"Websites","Build a new site, fix what's broken, or rebuild without agency overhead. Fast, secure, and built to your designs.","i-heroicons-globe-alt","New builds from $1,000 · fixes from $500","Website services",{"slug":125,"title":126,"description":127,"icon":106,"variant":128,"priceSignal":129,"ctaLabel":130},"seo-optimisation","SEO optimisation","Technical SEO and Google visibility — speed, crawlability, and search presence. Not copywriting or link building.","seo","Free check · full audits from $99","SEO services",{"slug":93,"title":38,"description":132,"icon":40,"variant":39,"priceSignal":45,"ctaLabel":133},"Connect your tools and cut the manual admin between email, forms, and job systems.","Automation services",{"slug":70,"title":135,"description":136,"icon":137,"variant":138,"priceSignal":139,"ctaLabel":140},"AI tooling","Practical AI — draft reports, search your docs, and automate repeatable work. Safe adoption, human review built in.","i-heroicons-sparkles","ai","Scoped per project","AI services",{"slug":71,"title":142,"description":143,"icon":144,"variant":145,"priceSignal":146,"ctaLabel":147},"Custom software & integrations","APIs, Shopify work, CRM connections, dashboards, and internal tools — when off-the-shelf doesn't fit.","i-heroicons-code-bracket","custom-software","Fixed scope or from $165\u002Fhr","Custom dev services",{"slug":149,"title":150,"description":151,"icon":152,"variant":149,"priceSignal":153,"ctaLabel":154},"contracting","Contracting & white-label","Senior dev delivery for designers and agencies — you keep the client, I handle the technical work.","i-heroicons-user-group","Partner rate $145\u002Fhr","Contracting services","2.services","5XoQ3tTozyBtX8r2jLZtI_wg7EHQIpZabmCsWq99_n4",{"id":158,"categories":159,"extension":37,"items":176,"meta":253,"stem":254,"__hash__":255},"faqs\u002Ffaqs.yml",[160,163,164,166,168,169,171,173],{"id":161,"label":162},"general","General",{"id":72,"label":119},{"id":128,"label":165},"SEO",{"id":39,"label":167},"Automation",{"id":138,"label":135},{"id":145,"label":170},"Custom software",{"id":149,"label":172},"Contracting",{"id":174,"label":175},"pricing","Pricing & working together",[177,181,185,189,193,197,201,205,209,213,217,221,225,229,233,237,241,245,249],{"question":178,"answer":179,"categories":180},"Are you a web design agency?","No. I'm a senior software engineer and technical strategist, not a design studio. I build to designs you or your designer supply, and I can help find or coordinate design help when you need it — but visual design itself isn't a service I sell.",[161,72],{"question":182,"answer":183,"categories":184},"Do you only work with Sydney clients?","I'm based in Sydney and prefer local work for discovery and handover, because meeting in person is the best way to understand how your business actually runs. That said, I work with clients right across Australia — audits, builds, automation, hosting, and ongoing support all run perfectly well remotely. Travel outside Sydney is quoted separately when it genuinely adds value.",[161],{"question":186,"answer":187,"categories":188},"What does a typical engagement look like?","Most start small — a free website check, a presence review, or a single well-defined fix. From there we scope the larger build or automation work once we both understand what's needed. I give fixed quotes wherever the scope is clear, so you're not signing up for open-ended hours.",[161,174],{"question":190,"answer":191,"categories":192},"How do I get started?","Start with a free website audit, or email sam@goodger.dev with your URL and a sentence about what's going wrong. I respond within 24 hours on business days, and I'll tell you honestly whether I'm the right person to help.",[161],{"question":194,"answer":195,"categories":196},"How are your prices structured?","Fixed scope wherever possible — you know the price before work starts. For discovery, advisory, or evolving work I bill hourly. Standard rate is $165\u002Fhr, with a $145\u002Fhr partner rate for agencies and referrers. All prices are in Australian dollars and exclude GST.",[174],{"question":198,"answer":199,"categories":200},"Why not just use WordPress for everything?","WordPress isn't the problem — overkill is. For a small brochure site, a WordPress install means hosting, plugins, and security updates you pay for twice over. I recommend the simplest stack that does the job, which is often fast static hosting. If your content workflow genuinely needs WordPress, I'll build and support it — priced for the real maintenance involved.",[72,161],{"question":202,"answer":203,"categories":204},"Can you fix my existing site, or do I need a full rebuild?","Often a targeted fix is all you need — a speed pass, a broken form, or a content update. Sometimes the foundation is the problem and a rebuild is cheaper over time. The free audit tells you which, with a rough cost for each path so you can decide.",[72],{"question":206,"answer":207,"categories":208},"Do you build accessible websites?","Accessible, responsive markup is just how I build — semantic HTML, keyboard navigation, sensible colour contrast, and readable structure. I don't sell standalone accessibility audits as a content-marketing product, but the sites I deliver are built to be used by everyone.",[72],{"question":210,"answer":211,"categories":212},"What's the difference between technical SEO and content SEO?","Technical SEO is whether Google can find, crawl, understand, and load your site — speed, structure, metadata, redirects, and indexation. Content SEO is the writing, keywords, and link building. I handle the technical side and can recommend trusted partners for content when you need it.",[128],{"question":214,"answer":215,"categories":216},"Will you guarantee I rank number one on Google?","No, and you should be wary of anyone who does. Rankings depend on factors no one controls. What I can do is fix the measurable technical problems holding you back and show you clear before-and-after evidence of the improvement.",[128],{"question":218,"answer":219,"categories":220},"Is the free website audit actually useful?","Yes — it's a real review by a senior engineer, not an automated score widget. For many small businesses it's enough to know exactly what to fix and roughly what it costs. Deeper presence research or hands-on fixes are scoped separately if you want them.",[128,161],{"question":222,"answer":223,"categories":224},"What's the difference between workflow automation and AI tooling?","Automation is reliable, rule-based plumbing — \"when this happens, do that.\" AI tooling adds judgement inside those workflows, like drafting, classifying, or summarising. They often ship together, but automation doesn't require AI to be useful, and most quick wins are pure automation.",[39,138],{"question":226,"answer":227,"categories":228},"What tools do you use for automation?","Whatever fits your existing stack — commonly automation platforms, serverless functions, and direct API connections. I don't lock you into a product or resell you a subscription; I solve the workflow and document how it works so you're never stuck.",[39],{"question":230,"answer":231,"categories":232},"Is AI safe for my business data?","It can be, with the right boundaries. We agree upfront what data can leave your systems, what stays private, and what needs a human to review before it reaches a customer. I build AI into workflows deliberately — not as a black box you have to trust blindly.",[138],{"question":234,"answer":235,"categories":236},"Isn't AI tooling just ChatGPT with extra steps?","The model is one component, not the product. Useful AI tooling wraps it in your data, your templates, and review steps — retrieval over your documents, drafting from your formats, and checks before anything goes out. That's the part that actually saves you time.",[138],{"question":238,"answer":239,"categories":240},"How small a project will you take on?","Small and well-defined is ideal — a single integration, a script, or one internal tool. What I avoid is vague \"build me an app\" work without clear requirements, because that's where budgets disappear.",[145],{"question":242,"answer":243,"categories":244},"Can you work alongside our existing developer or team?","Yes. Contracting and collaboration are part of what I do — clear scope and good communication matter far more than who owns the relationship. I'm happy to slot in on performance, integrations, or overflow work.",[145,149],{"question":246,"answer":247,"categories":248},"How does white-label and subcontracting work?","You own the client relationship; I deliver the technical work and invoice you B2B at the partner rate. Reports and builds can carry your branding by arrangement. A warm intro and early scoping make it run smoothly — don't wait until the night before launch.",[149],{"question":250,"answer":251,"categories":252},"Do you do design work for agencies?","No — that's your strength, not mine. Send me mockups, Figma files, or specs and I'll build them properly, flagging implementation issues early rather than quietly changing your design.",[149],{},"faqs","sLo2GrFlisW6vrKjYZ--DJtuleh1-pCW5PbChUR2xrk",1783331261876]